Saturday, August 11, 2007

Consumers urged to pick new DVD format

So HD DVD is winning. Or maybe it's Blu-ray Disc. Or maybe they both are and it doesn't matter. Here's your update on the HD DVD vs. Blue-ray Disc battle for the high def video disc standard.

Note, the real race likely starts this holiday buying season when prices are expected to drop into the reasonably affordable range.

Analysts said even lower prices for players could be the key to determining a format winner. Some believe that until prices hit the $200 range, consumers simply won't upgrade from their current machines, many of which cost less than $100.

Chinese-made HD DVD players selling for $199 are expected to hit store shelves by December, while Sony is widely expected to cut the cost of its Blu-ray machine to as low as $299 by year's end.


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